NLU Meghalaya Library

Online Public Access Catalogue (OPAC)

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181.
Lead, sell, or get out of the way : the 7 traits of great sellers / Ron Karr. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2009
Availability: No items available.

182.
Faith-based marketing : the guide to reaching 140 million Christian consumers / Greg Stielstra, Bob Hutchins. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2009
Availability: No items available.

183.
Eating the big fish : how challenger brands can compete against brand leaders / Adam Morgan. by
Edition: 2nd ed., [rev. & expanded].
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2009
Availability: No items available.

184.
Getting started in consulting / Alan Weiss. by
Edition: 3rd ed., completely updated.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2009
Other title:
  • Consulting
Availability: No items available.

185.
Marketing to the social web : how digital customer communities build your business / Larry Weber. by
Edition: 2nd ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2009
Availability: No items available.

186.
World wide rave : creating triggers that get millions of people to spread your ideas and share your stories / David Meerman Scott. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2009
Availability: No items available.

187.
Beating low cost competition : how premium brands can respond to cut-price rivals / Adrian Ryans. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, �2008
Availability: No items available.

188.
Inside the customer universe : how to build unique customer insight for profitable growth and market leadership / Henrik Andersen & Thomas Ritter. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, �2008
Availability: No items available.

189.
Value-based marketing : marketing strategies for corporate growth and shareholder value / Peter Doyle. by
Edition: 2nd ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, �2008
Availability: No items available.

190.
The marketing director's role in business planning and corporate governance / Gerald Michaluk. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, �2007
Availability: No items available.

191.
The green marketing manifesto / John Grant. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, N.J. : John Wiley & Sons Ltd., �2007
Availability: No items available.

192.
Brand management 101 : 101 lessons learned from real world marketing / Mainak Dhar. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Singapore : Hoboken, N.J. : Wiley, �2007
Availability: No items available.

193.
Gravitational marketing : the science of attracting customers / Jimmy Vee, Travis Miller, Joel Bauer ; assisted by Jennifer Miller. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2008
Availability: No items available.

194.
Differentiate or die : survival in our era of killer competition / Jack Trout, with Steve Rivkin. by
Edition: 2nd ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2008
Availability: No items available.

195.
The power of mobility : how your business can compete and win in the next technology revolution / Russell McGuire. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2007
Availability: No items available.

196.
Marketing automation : practical steps to more effective direct marketing / Jeff LeSueur. by Series: Wiley and SAS business series
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2007
Availability: No items available.

197.
The hidden art of interviewing people : how to get them to tell you the truth / Neil McPhee and Roger Terry. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, �2007
Availability: No items available.

198.
Global consumer behavior / edited by Chantal Ammi. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: London ; Newport Beach, CA : ISTE, �2007
Availability: No items available.

199.
Geomarketing : methods and strategies in spatial martketing / edited by Gerard Cliquet. by Series: Geographical information systems series
Edition: 1st ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: enh Original language: French
Publication details: Newport Beach, CA : ISTE USA, 2006
Availability: No items available.

200.
Rigorous magic : communication ideas and their application / Jim Taylor & Steve Hatch. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : Wiley, �2007
Availability: No items available.

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