Continuing to broaden the marketing concept / (Record no. 8763)
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000 -LEADER | |
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fixed length control field | 01390nam a2200421Iu 4500 |
001 - CONTROL NUMBER | |
control field | 9781787548268 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | UtOrBLW |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240220124026.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr un||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200917s2020 enk ob 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781787548268 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781787548244 |
Qualifying information | electronic bk. |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UtOrBLW |
Language of cataloging | eng |
Description conventions | rda |
Transcribing agency | UtOrBLW |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.2 |
Item number | .C66 2020 |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | BUS043060 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | KJSM |
Source | bicssc |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Universal Decimal Classification number | 658.8 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Edition number | 23 |
245 00 - TITLE STATEMENT | |
Title | Continuing to broaden the marketing concept / |
Statement of responsibility, etc. | edited by Dawn Iacobucci (Vanderbilt University, USA). |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Bingley, U.K. : |
Name of producer, publisher, distributor, manufacturer | Emerald Publishing Limited, |
Date of production, publication, distribution, manufacture, or copyright notice | 2020. |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Date of production, publication, distribution, manufacture, or copyright notice | ©2020 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource (328 pages) |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | computer |
Media type code | c |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | online resource |
Carrier type code | cr |
Source | rdacarrier |
490 1# - SERIES STATEMENT | |
Series statement | Review of marketing research ; |
Volume/sequential designation | 17 |
500 ## - GENERAL NOTE | |
General note | Includes index. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references. |
588 0# - SOURCE OF DESCRIPTION NOTE | |
Source of description note | Print version record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Business & Economics |
General subdivision | Marketing |
-- | Research. |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Market research. |
Source of heading or term | bicssc |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Iacobucci, Dawn, |
Relator term | editor. |
776 ## - ADDITIONAL PHYSICAL FORM ENTRY | |
International Standard Book Number | 9781787548251 |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Review of marketing research ; |
Volume/sequential designation | v. 17. |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://doi.org/10.1108/s1548-6435202017">https://doi.org/10.1108/s1548-6435202017</a> |
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