Includes index.

Online resource; title from digital title page (viewed on August 21, 2019).

Includes bibliographical references and index.

In a step-by-step process, the book shows how to measure the success of projects and programs, how to forecast the value of the project, and how to collect data during and after project implementation. -- Edited summary from book.

15 Benchmarking Limitations 15 The Executive Appetite for Monetary Value 16 Challenges Along the Way 16 Preparation and Skills 17 Fear of ROI 17 Time Commitment 17 Power and Politics 18 Misleading Hype 18 Sustainability 19 Final Thoughts 19 2 Six Ways to Show Value for Money 21 Six Ways to Show Value for Money 25 #1 -- Actual ROI Calculation 27 #2 -- Focus on Impacts and Intangibles 28 #3 -- Meeting Expectations 29 #4 -- The Payoff of Improved Behaviors 29 #5 -- Cost-Effective Approach 30 #6 -- Cost of Not Implementing the Program 31 Conclusion 32 Barriers to Showing Value for Money 32 We Don't Make Widgets 32 Because there are No Profits,

Participants 66 Final Thoughts 67 4 Introducing the ROI Methodology 69 Types of Data 70 Input 70 Reaction and Planned Action 72 Learning 73 Application and Implementation 73 Impact 74 Return on Investment 74 The Initial Analysis 75 Using Design Thinking to Deliver and Measure Results 77 The ROI Process Model 78 Plan the Evaluation 78 #1 -- Start with Why: Align Programs with the Business 78 #2 -- Make it Feasible: Select the Right Solution 81 #3 -- Expect Success: Design for Results 81 Collect Data 82 #4 -- Make it Matter: Design for Input, Reaction,

And Learning 82 #5 -- Make it Stick: Design for Application and Impact 83 Analyze Data 83 #6 -- Make it Credible: Isolate the Effects of the Program 83 #7 -- Make it Credible: Convert Data to Monetary Value 84 #8 -- Make it Credible: Identify Intangible Benefits 84 #9 -- Make it Credible: Capture Costs of Projects 85 #10 -- Make it Credible: Calculate the Return on Investment 85 Optimize Results 86 #11 -- Tell the Story: Communicate Results to Key Stakeholders 86 #12 -- Optimize the Results: Use Black Box Thinking to Increase Funding 86 Operating Standards and Philosophy 87 Implementing and Sustaining the Process 87 Benefits of this Approach 88 Aligning with Business 89 Validating the Value Proposition 89 Improving Processes 89 Enhancing the Image and Building Respect 90 Improving Support 90 Justifying or Enhancing

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