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Responsible business : how to manage a CSR strategy successfully / [edited by] Manfred Pohl, Nick Tolhurst.

Contributor(s): Material type: TextTextPublication details: Chichester, U.K. : John Wiley & Sons, 2010.Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781119206156
  • 1119206154
  • 9780470660331
  • 0470660333
  • 9780470662397
  • 0470662395
  • 1283371685
  • 9781283371681
  • 9786613371683
  • 6613371688
Subject(s): Additional physical formats: Print version:: Responsible business.DDC classification:
  • 658.4/08 22
LOC classification:
  • HD60 .R4715 2010eb
Online resources:
Contents:
What Does A Sustainability Manager Do? / Jason Leadbitter -- An Introduction to Stakeholder Dialogue / Bettina Palazzo -- Who Works in CSR? Staffing and Recruitment in CSR / Andrew Cartland -- A Legal perspective on CSR / Jonathan S Lux, Marie-Louise Orre -- Corporate Volunteering As a Tool of Strategic Company Development / Kirsten B Wenzel -- CSR Assurance in Practice: Measuring and a Uditing Sustainability / Martin G Vieh�over, Volker T�urk, Sam Vaseghi -- Sustainability Reporting 2.0: From 'Trojan Horse' to 'Value booster' / Ralph Thurm -- Ten Rules for Successful CSR Communication / Norbert Taubken, Irina Leibold -- Event Project Management Best Practice / Siegmar Ley -- The Role of IT in Corporate Sustainability Strategies / Chris Preist -- CSR in the Hotel Industry: The Accor Perspective / H�el�ene Roques -- Microfinance: Helping Communities to Develop / Hans-Ulrich Doerig -- Sustainability Management in The Automotive Sector / Gerhard Pr�atorius -- Beyond Marketing: CSR as a Business Strategy for SMEs : the Betapharm Story / Nick Tolhurst -- Sports Sponsoring and CSR: Lessons from HypoVereinsbank / Clemens Mulokozi, Klaus-Peter Storme -- Five Rules for Sustainable Supply Chain Management / Anselm Iwundu -- Public Private Partnerships in Corporate Responsibility / Judith Kohler -- CSR in Developing Countries / Isaac H Desta -- Carbon Offsetting as a CSR Strategy / Nick Tolhurst, Aron Embaye -- Implementing Profitable CSR: the CSR 2.0 Business Compass / Oliver Laasch, Ulises Flores -- CSR 2.0: The Evolution and Revolution of Corporate Social Responsibility / Wayne Visser.
Summary: Corporate Social Responsibility, Sustainability and Corporate Citizenship are now essential elements of modern business. Responsible Business is a vital "how to" guide providing information on all aspects of the CSR process. This highly accessible book is full of insights from those responsible for implementing CSR strategy inside companies - whether as CSR managers or at top management level - with coverage of all the important aspects of CSR - from what a sustainability manager's job involves, how to handle stakeholder dialogue, supply chain management to auditing, CSR and the law, and commu.
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Includes bibliographical references.

What Does A Sustainability Manager Do? / Jason Leadbitter -- An Introduction to Stakeholder Dialogue / Bettina Palazzo -- Who Works in CSR? Staffing and Recruitment in CSR / Andrew Cartland -- A Legal perspective on CSR / Jonathan S Lux, Marie-Louise Orre -- Corporate Volunteering As a Tool of Strategic Company Development / Kirsten B Wenzel -- CSR Assurance in Practice: Measuring and a Uditing Sustainability / Martin G Vieh�over, Volker T�urk, Sam Vaseghi -- Sustainability Reporting 2.0: From 'Trojan Horse' to 'Value booster' / Ralph Thurm -- Ten Rules for Successful CSR Communication / Norbert Taubken, Irina Leibold -- Event Project Management Best Practice / Siegmar Ley -- The Role of IT in Corporate Sustainability Strategies / Chris Preist -- CSR in the Hotel Industry: The Accor Perspective / H�el�ene Roques -- Microfinance: Helping Communities to Develop / Hans-Ulrich Doerig -- Sustainability Management in The Automotive Sector / Gerhard Pr�atorius -- Beyond Marketing: CSR as a Business Strategy for SMEs : the Betapharm Story / Nick Tolhurst -- Sports Sponsoring and CSR: Lessons from HypoVereinsbank / Clemens Mulokozi, Klaus-Peter Storme -- Five Rules for Sustainable Supply Chain Management / Anselm Iwundu -- Public Private Partnerships in Corporate Responsibility / Judith Kohler -- CSR in Developing Countries / Isaac H Desta -- Carbon Offsetting as a CSR Strategy / Nick Tolhurst, Aron Embaye -- Implementing Profitable CSR: the CSR 2.0 Business Compass / Oliver Laasch, Ulises Flores -- CSR 2.0: The Evolution and Revolution of Corporate Social Responsibility / Wayne Visser.

Corporate Social Responsibility, Sustainability and Corporate Citizenship are now essential elements of modern business. Responsible Business is a vital "how to" guide providing information on all aspects of the CSR process. This highly accessible book is full of insights from those responsible for implementing CSR strategy inside companies - whether as CSR managers or at top management level - with coverage of all the important aspects of CSR - from what a sustainability manager's job involves, how to handle stakeholder dialogue, supply chain management to auditing, CSR and the law, and commu.

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