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Responsible business : how to manage a CSR strategy successfully /

Responsible business : how to manage a CSR strategy successfully / [edited by] Manfred Pohl, Nick Tolhurst. - Chichester, U.K. : John Wiley & Sons, 2010. - 1 online resource

Title from title screen.

Includes bibliographical references.

What Does A Sustainability Manager Do? / Jason Leadbitter -- An Introduction to Stakeholder Dialogue / Bettina Palazzo -- Who Works in CSR? Staffing and Recruitment in CSR / Andrew Cartland -- A Legal perspective on CSR / Jonathan S Lux, Marie-Louise Orre -- Corporate Volunteering As a Tool of Strategic Company Development / Kirsten B Wenzel -- CSR Assurance in Practice: Measuring and a Uditing Sustainability / Martin G Vieh�over, Volker T�urk, Sam Vaseghi -- Sustainability Reporting 2.0: From 'Trojan Horse' to 'Value booster' / Ralph Thurm -- Ten Rules for Successful CSR Communication / Norbert Taubken, Irina Leibold -- Event Project Management Best Practice / Siegmar Ley -- The Role of IT in Corporate Sustainability Strategies / Chris Preist -- CSR in the Hotel Industry: The Accor Perspective / H�el�ene Roques -- Microfinance: Helping Communities to Develop / Hans-Ulrich Doerig -- Sustainability Management in The Automotive Sector / Gerhard Pr�atorius -- Beyond Marketing: CSR as a Business Strategy for SMEs : the Betapharm Story / Nick Tolhurst -- Sports Sponsoring and CSR: Lessons from HypoVereinsbank / Clemens Mulokozi, Klaus-Peter Storme -- Five Rules for Sustainable Supply Chain Management / Anselm Iwundu -- Public Private Partnerships in Corporate Responsibility / Judith Kohler -- CSR in Developing Countries / Isaac H Desta -- Carbon Offsetting as a CSR Strategy / Nick Tolhurst, Aron Embaye -- Implementing Profitable CSR: the CSR 2.0 Business Compass / Oliver Laasch, Ulises Flores -- CSR 2.0: The Evolution and Revolution of Corporate Social Responsibility / Wayne Visser.

Corporate Social Responsibility, Sustainability and Corporate Citizenship are now essential elements of modern business. Responsible Business is a vital "how to" guide providing information on all aspects of the CSR process. This highly accessible book is full of insights from those responsible for implementing CSR strategy inside companies - whether as CSR managers or at top management level - with coverage of all the important aspects of CSR - from what a sustainability manager's job involves, how to handle stakeholder dialogue, supply chain management to auditing, CSR and the law, and commu.

9781119206156 1119206154 9780470660331 0470660333 9780470662397 0470662395 1283371685 9781283371681 9786613371683 6613371688

677734D6-90AF-45DB-AD44-ED27E199EE8B OverDrive, Inc. http://www.overdrive.com


Social responsibility of business.
Strategic planning.
Entreprises--Responsabilit�e sociale.
Planification strat�egique.
BUSINESS & ECONOMICS--Development--Sustainable Development.
Social responsibility of business
Strategic planning
Corporate Social Responsibility
Strategisches Management

HD60 / .R4715 2010eb

658.4/08
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