000 | 01390nam a2200421Iu 4500 | ||
---|---|---|---|
001 | 9781787548268 | ||
003 | UtOrBLW | ||
005 | 20240220124026.0 | ||
006 | m o d | ||
007 | cr un||||||||| | ||
008 | 200917s2020 enk ob 001 0 eng d | ||
020 | _a9781787548268 | ||
020 |
_a9781787548244 _qelectronic bk. |
||
040 |
_aUtOrBLW _beng _erda _cUtOrBLW |
||
050 | 4 |
_aHF5415.2 _b.C66 2020 |
|
072 | 7 |
_aBUS043060 _2bisacsh |
|
072 | 7 |
_aKJSM _2bicssc |
|
080 | _a658.8 | ||
082 | 0 | 4 |
_a658.83 _223 |
245 | 0 | 0 |
_aContinuing to broaden the marketing concept / _cedited by Dawn Iacobucci (Vanderbilt University, USA). |
264 | 1 |
_aBingley, U.K. : _bEmerald Publishing Limited, _c2020. |
|
264 | 4 | _c©2020 | |
300 | _a1 online resource (328 pages) | ||
336 |
_atext _btxt _2rdacontent |
||
337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
||
490 | 1 |
_aReview of marketing research ; _v17 |
|
500 | _aIncludes index. | ||
504 | _aIncludes bibliographical references. | ||
588 | 0 | _aPrint version record. | |
650 | 0 | _aMarketing research. | |
650 | 7 |
_aBusiness & Economics _xMarketing _xResearch. _2bisacsh |
|
650 | 7 |
_aMarket research. _2bicssc |
|
700 | 1 |
_aIacobucci, Dawn, _eeditor. |
|
776 | _z9781787548251 | ||
830 | 0 |
_aReview of marketing research ; _vv. 17. |
|
856 | 4 | 0 | _uhttps://doi.org/10.1108/s1548-6435202017 |
999 |
_c8763 _d8763 |