000 03777nam a2200469Ii 4500
001 9781787542853
003 UtOrBLW
005 20240220124025.0
006 m o d
007 cr un|||||||||
008 190415s2019 enk o 001 0 eng d
020 _a9781787542853 (e-book)
020 _a9781787542877 (ePUB)
040 _aUtOrBLW
_beng
_erda
_cUtOrBLW
050 4 _aHC79.C6
_bC66 2019
072 7 _aKJSM
_2bicssc
072 7 _aBUS016000
_2bisacsh
080 _a339
082 0 4 _a339.47
_223
245 0 0 _aConsumer culture theory /
_cedited by Domen Bajde, Dannie Kjeldgaard, and Russell W. Belk.
264 1 _aBingley, U.K. :
_bEmerald Publishing Limited,
_c2019.
264 4 _c©2019
300 _a1 online resource (xi, 204 pages).
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
490 1 _aResearch in consumer behavior,
_x0885-2111 ;
_vvolume 20
500 _aIncludes index.
505 0 _aPrelims -- Introduction Consumer culture fairy tales -- Part I Objects and their doings -- Chapter 1: Love and locks: consumers making pilgrimages and performing love rituals -- Chapter 2: The life and death of anthony barbie: a consumer culture tale of lovers, butlers, and crashers -- Chapter 3: "When your dog matches your decor": object agency of living and non-living entities in home assemblage -- Chapter 4: "I'm only a guardian of these objects": vintage traders, curatorial consumption and the meaning(s) of objects -- Part II Glocalization -- Chapter 5: Story of cool: journey from the west to emerging Arab countries -- Chapter 6: Ethnic identification: capital and distinction among second-generation British Indians -- Chapter 7: Cognitive polyphasia, cultural legitimacy and behavior change: the case of the illicit alcohol market in Kenya -- Part III Constituting markets -- Chapter 8: Magic towns: creating the consumer fetish in market research test sites -- Chapter 9: Humanizing market relationships: the DIY extended family -- Chapter 10: Patriotism as creative (counter-)conduct of russian fashion designers -- Chapter 11: Culinary communication practices: the role of retail spaces in producing field-specific cultural capital -- Part IV Quoth the raven -- Chapter 12: Duck, it's a raven! writing stirring stories with Andersen's Sinister shadow -- Index.
520 _aThe twentieth volume of Research in Consumer Behavior presents twelve chapters, selected from the best papers submitted at the 13th annual Consumer Culture Theory Conference held in Denmark in June 2018. Aligned with the conference's thematic emphasis on storytelling, the contributors' research stories open the eyes and minds of readers to thought-provoking ideas, theories, and contexts.This book will allow researchers and graduate students working in the area of consumer research and marketing to explore three narrative lines that were prevalent during the conference: 'Objects and their doings', 'Glocalization', and 'Constituting Markets'. The volume concludes with an awarded paper by Brown, who takes a critical look at the quality of storytelling in the CCT tradition and helps us learn from the great storytellers of the past.
588 0 _aPrint version record
650 0 _aConsumption (Economics)
_xSocial aspects.
650 0 _aConsumer behavior.
650 7 _aBusiness & Economics
_xConsumer Behavior.
_2bisacsh
650 7 _aMarket research.
_2bicssc
700 1 _aBajde, Domen,
_eeditor.
700 1 _aKjeldgaard, Dannie,
_eeditor.
700 1 _aBelk, Russell W.,
_eeditor.
776 _z9781787542860
830 0 _aResearch in consumer behavior ;
_vv. 20.
_x0885-2111
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S0885-2111201920
999 _c8638
_d8638