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049 | _aMAIN | ||
100 | 1 | _aCummings, Stephen. | |
245 | 1 | 0 |
_aStrategy builder : _bhow to make and communicate more effective strategies / _cStephen Cummings and Duncan Angwin. |
264 | 1 |
_aChichester, West Sussex ; _aHoboken, New Jersey : _bWiley, _c2015. |
|
300 | _a1 online resource | ||
336 |
_atext _btxt _2rdacontent |
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_acomputer _bc _2rdamedia |
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_aonline resource _bcr _2rdacarrier |
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_a"A visual and interactive guide to building and communicatingstrategies that actually work The effective conditions for selling a strategy are not thatdifferent from a public presentation or a coach seeking to get hisplayers to change tack. For a new approach to succeed you need 'buyin'. Your stakeholders -- bosses, employees, peers, governmentofficials, and investors -- are already making judgments abouthow much they will engage with you and your strategy within sevenseconds of you beginning to explain it. They, and you, are makingstrategic decisions at a glance. So how do you best captivate yourpotential stakeholders in your strategic endeavours? TheStrategy Builder will show you how. Combines a quick guide to key management frameworks with aninteractive "how to adapt the model" approach Includes comments and tweets from experts around the world A visually interactive guide that puts strategy building inperspective "-- _cProvided by publisher |
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588 | 0 | _aPrint version record and CIP data provided by publisher. | |
504 | _aIncludes bibliographical references. | ||
505 | 0 | _aPart One: The Concept. Opportunities for a New Way of Developing Strategy -- Seven Strengths of Drawing Strategy -- What Strategy Builder Does -- Part Two: Design. User's Guide to the Strategy Builder's Framework Profiles -- Environmental ecology -- Competitive positioning -- Resources and capabilities -- Strategic growth options -- Managing performance strategically -- Part Three: Realization. Well-Built Strategies, Simply Conveyed -- Six Stratographic Principles -- Get building. | |
590 |
_aJohn Wiley and Sons _bWiley Online Library: Complete oBooks |
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650 | 0 | _aStrategic planning. | |
650 | 6 | _aPlanification strat�egique. | |
650 | 7 |
_aBUSINESS & ECONOMICS _xGeneral. _2bisacsh |
|
650 | 7 |
_aBUSINESS & ECONOMICS _xStrategic Planning. _2bisacsh |
|
650 | 7 |
_aStrategic planning _2fast |
|
650 | 7 |
_aStrategisches Management _2gnd |
|
650 | 7 |
_aKonzeption _2gnd |
|
650 | 7 |
_aVisualisierung _2gnd |
|
700 | 1 | _aAngwin, Duncan. | |
758 |
_ihas work: _aStrategy builder (Text) _1https://id.oclc.org/worldcat/entity/E39PCGDgYvhbQjmVT9pDggBF8C _4https://id.oclc.org/worldcat/ontology/hasWork |
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776 | 0 | 8 |
_iPrint version: _aCummings, Stephen. _tStrategy builder. _dChichester, West Sussex, United Kingdom : Wiley, 2015 _z9781118707234 _w(DLC) 2015001081 _w(OCoLC)875248971 |
856 | 4 | 0 | _uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781119166696 |
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