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	21.	Marketing plans for services : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne. by McDonald, Malcolm [author.] Payne, Adrian [author.] Frow, Pennie [author.] Edition: Third edition. Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Chichester, West Sussex, UK ; Hoboken, NJ : John Wiley, 2011 Online access: Click here to access online Availability: No items available. Add to cart (remove)
	22.	Pricing with confidence : 10 ways to stop leaving money on the table / Reed K. Holden, Mark R. Burton. by Holden, Reed K Burton, Mark R, 1965- Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Hoboken, NJ : Wiley, �2008 Online access: Click here to access online Availability: No items available. Add to cart (remove)
	23.	From products to services : insight and experience from companies which have embraced the service economy / Laurie Young. by Young, Laurie, 1955- Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Chichester, UK : John Wiley & Sons, �2008 Online access: Click here to access online Availability: No items available. Add to cart (remove)

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