NLU Meghalaya Library

Online Public Access Catalogue (OPAC)

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161.
Kellogg on marketing / edited by Alice M. Tybout, Bobby J. Calder. by
Edition: 2nd ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2010
Availability: No items available.

162.
Winning with customers : a playbook for B2B / D. Keith Pigues, Jerry Alderman. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2010
Availability: No items available.

163.
Results management : effective people management to achieve excellent results / Ong Teong Wan. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Singapore ; Hoboken, N.J. : John Wiley & Sons (Asia), 2010
Availability: No items available.

164.
Positioning for professionals : how professional knowledge firms can differentiate their way to success / Tim Williams. by Series: Wiley advisor
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2010
Availability: No items available.

165.
Ethical marketing and the new consumer / Chris Arnold. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, U.K. : Wiley, 2009
Availability: No items available.

166.
Connective branding : building brand equity in a demanding world / Claudia Fisher-Buttinger and Christine Vallaster. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : Wiley, �2008
Availability: No items available.

167.
Marketing planning by design : systematic planning for successful marketing strategy / Ralf E. Strauss. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : Wiley, �2008
Availability: No items available.

168.
Creating market insight : how firms create value from market understanding / Brian D Smith, Paul G. Raspin. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, �2008
Availability: No items available.

169.
A master class in brand planning : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, �2007
Availability: No items available.

170.
The portable MBA / edited by Kenneth M. Eades [and others]. by Series: Portable MBA series
Edition: 5th ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, �2010
Availability: No items available.

171.
Mastering the complex sale : how to compete and win when the stakes are high! / Jeff Thull. by
Edition: 2nd ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher number:
  • EB00061507 Recorded Books
Publication details: Hoboken, N.J. : John Wiley, �2010
Availability: No items available.

172.
Market research handbook. by Series: ESOMAR world research publication
Edition: 5th ed. / edited by Mario van Hamersveld, Cees de Bont.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, N.J. : John Wiley & Sons, �2007
Availability: No items available.

173.
Social media 101 : tactics and tips to develop your business online / Chris Brogan. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2010]
Availability: No items available.

174.
Flip the funnel : how to use existing customers to gain new ones / Joseph Jaffe. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2010
Availability: No items available.

175.
The Constant Contact guide to email marketing / Eric Groves. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2009
Other title:
  • Guide to email marketing
Availability: No items available.

176.
177.
Integration marketing : how small businesses become big businesses--and big businesses become empires / Mark Joyner. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher number:
  • EB00061212 Recorded Books
Publication details: Hoboken, NJ : Wiley, �2009
Availability: No items available.

178.
Brand enigma : decoding the secrets of your brand / Duncan Bruce, David Harvey. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, N.J. : Wiley, �2008
Availability: No items available.

179.
Inbound marketing : get found using Google, social media, and blogs / Brian Halligan and Dharmesh Shah. by Series: New rules of social media series
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2010
Availability: No items available.

180.
The connectors : how the world's most successful businesspeople build relationships and win clients for life / Maribeth Kuzmeski. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, �2009
Availability: No items available.

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