Seduction by contract [electronic resource] : law, economics, and psychology in consumer markets / Oren Bar-Gill.
Material type: TextPublication details: Oxford : Oxford University Press, 2012.Description: 1 online resource : illISBN:- 9780191751660
- 346.022 23
- K1030
'Seduction by Contract' explains how consumer contracts emerge from market forces and consumer psychology. Consumers' predictable mistakes - they are short-sighted, optimistic, and imperfectly rational - compel sellers to compete by hiding the true costs of products in complex, misleading contracts. Only better law can overcome the market's failure.
Specialized.
Description based on online resource; title from PDF title page (viewed on Aug. 24, 2012).
Includes bibliographical references and index.
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