The Oxford handbook of luxury business / edited by Pierre-Yves Donzâe, Vâeronique Pouillard, and Joanne Roberts.
Material type:![Continuing resource](/opac-tmpl/lib/famfamfam/SE.png)
- text
- computer
- online resource
- 9780190932237 (online resource) :
- Luxury business
- 338.47 23
- HD9999.L852 O38 2022
Also issued in print: 2022.
Includes bibliographical references and index.
The History of Ideas on Luxury in the Early Modern Period / Christopher J. Berry -- Luxury, Craft, Creativity, and Innovation / Joanne Roberts -- Licensing and the Mass Production of Luxury Goods / Tomoko Okawa -- Systemic Luxury Strategy / Jonas Hoffmann -- Luxury Branding / Benjamin Berghaus -- Luxury Brand Extensions and Perceived Luxury: Insights from the Australian Market / Nicole Stegemann, Sara Denize -- How to Manage Heritage Brands: The Case of Sleeping Beauties Revival / Delphine Dion -- Consumers' Perceptions and Evaluations of Luxury and Luxury Brands / Klaus-Peter Wiedmann -- Why Luxury Brands Partner with Artists / Annamma Joy, Russell W. Belk -- Department Stores and Luxury Business / Rika Fujioka, Jouko Pitkèanen -- The Strategic Value of the Mono-Brand Store for European Luxury Fashion Brands / Christopher M. Moore, Stephen A. Doyle -- Airport Luxury Retail / Debbie Pinder, Joanne Roberts -- Intellectual Property Rights and Country-of-Origins Labels in the Luxury Industry / Vâeronique Pouillard -- Digital Luxury: Toward a Sustainable Future? / Sandy Black -- Luxury in the United States and Western Europe / Fflur Roberts, Florence Allday, Ayako Homma, Oksana Malynovska -- Luxury Business in Japan / Pierre-Yves Donzâe -- Luxury in China / Qing Wang -- Luxury in Emerging Markets: Towards Understanding New Prestige Brands in India / Glyn Atwal, Douglas Bryson, J.P. Kuehlwein -- Economic Inequality and Luxury: A Critical Luxury Studies Approach / Joanne Roberts -- Consumers, Counterfeiters, and Luxury Goods / Giacomo Gistri -- Luxury and Corruption / Tereza ¢stb² Kuldova -- Luxury Tourism and Environmentalism / Geoffrey Jones -- Critical Theory and the Singular Instant of Luxury: On Contemporary Conceptions of Luxury Customer Experience / John Armitage -- Luxury Business: Approaches and Issues / Pierre-Yves Donzâe, Vâeronique Pouillard, Joanne Roberts -- Luxury as an Industry / Pierre-Yves Donzâe -- Luxury, Banking, and Finance / Hubert Bonin -- Luxury Supply Chain Management / Alessandro Brun, Hakan Karaosman -- Luxury and the Entrepreneur: A Story of Meissen Porcelain, Harlequins, and Creative Destruction / Robin Holt.
This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches.
Description based on online resource; title from home page (viewed on January 10, 2022).
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