NLU Meghalaya Library

Online Public Access Catalogue (OPAC)

Amazon cover image
Image from Amazon.com

The Oxford handbook of luxury business / edited by Pierre-Yves Donzâe, Vâeronique Pouillard, and Joanne Roberts.

Contributor(s): Material type: Continuing resourceContinuing resourceSeries: Oxford handbooks onlinePublisher: New York : Oxford University Press, 2020-2022Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780190932237 (online resource) :
Other title:
  • Luxury business
Subject(s): Additional physical formats: Print version :: No titleDDC classification:
  • 338.47 23
LOC classification:
  • HD9999.L852 O38 2022
Online resources:
Contents:
The History of Ideas on Luxury in the Early Modern Period / Christopher J. Berry -- Luxury, Craft, Creativity, and Innovation / Joanne Roberts -- Licensing and the Mass Production of Luxury Goods / Tomoko Okawa -- Systemic Luxury Strategy / Jonas Hoffmann -- Luxury Branding / Benjamin Berghaus -- Luxury Brand Extensions and Perceived Luxury: Insights from the Australian Market / Nicole Stegemann, Sara Denize -- How to Manage Heritage Brands: The Case of Sleeping Beauties Revival / Delphine Dion -- Consumers' Perceptions and Evaluations of Luxury and Luxury Brands / Klaus-Peter Wiedmann -- Why Luxury Brands Partner with Artists / Annamma Joy, Russell W. Belk -- Department Stores and Luxury Business / Rika Fujioka, Jouko Pitkèanen -- The Strategic Value of the Mono-Brand Store for European Luxury Fashion Brands / Christopher M. Moore, Stephen A. Doyle -- Airport Luxury Retail / Debbie Pinder, Joanne Roberts -- Intellectual Property Rights and Country-of-Origins Labels in the Luxury Industry / Vâeronique Pouillard -- Digital Luxury: Toward a Sustainable Future? / Sandy Black -- Luxury in the United States and Western Europe / Fflur Roberts, Florence Allday, Ayako Homma, Oksana Malynovska -- Luxury Business in Japan / Pierre-Yves Donzâe -- Luxury in China / Qing Wang -- Luxury in Emerging Markets: Towards Understanding New Prestige Brands in India / Glyn Atwal, Douglas Bryson, J.P. Kuehlwein -- Economic Inequality and Luxury: A Critical Luxury Studies Approach / Joanne Roberts -- Consumers, Counterfeiters, and Luxury Goods / Giacomo Gistri -- Luxury and Corruption / Tereza ¢stb² Kuldova -- Luxury Tourism and Environmentalism / Geoffrey Jones -- Critical Theory and the Singular Instant of Luxury: On Contemporary Conceptions of Luxury Customer Experience / John Armitage -- Luxury Business: Approaches and Issues / Pierre-Yves Donzâe, Vâeronique Pouillard, Joanne Roberts -- Luxury as an Industry / Pierre-Yves Donzâe -- Luxury, Banking, and Finance / Hubert Bonin -- Luxury Supply Chain Management / Alessandro Brun, Hakan Karaosman -- Luxury and the Entrepreneur: A Story of Meissen Porcelain, Harlequins, and Creative Destruction / Robin Holt.
Summary: This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
No physical items for this record

Also issued in print: 2022.

Includes bibliographical references and index.

The History of Ideas on Luxury in the Early Modern Period / Christopher J. Berry -- Luxury, Craft, Creativity, and Innovation / Joanne Roberts -- Licensing and the Mass Production of Luxury Goods / Tomoko Okawa -- Systemic Luxury Strategy / Jonas Hoffmann -- Luxury Branding / Benjamin Berghaus -- Luxury Brand Extensions and Perceived Luxury: Insights from the Australian Market / Nicole Stegemann, Sara Denize -- How to Manage Heritage Brands: The Case of Sleeping Beauties Revival / Delphine Dion -- Consumers' Perceptions and Evaluations of Luxury and Luxury Brands / Klaus-Peter Wiedmann -- Why Luxury Brands Partner with Artists / Annamma Joy, Russell W. Belk -- Department Stores and Luxury Business / Rika Fujioka, Jouko Pitkèanen -- The Strategic Value of the Mono-Brand Store for European Luxury Fashion Brands / Christopher M. Moore, Stephen A. Doyle -- Airport Luxury Retail / Debbie Pinder, Joanne Roberts -- Intellectual Property Rights and Country-of-Origins Labels in the Luxury Industry / Vâeronique Pouillard -- Digital Luxury: Toward a Sustainable Future? / Sandy Black -- Luxury in the United States and Western Europe / Fflur Roberts, Florence Allday, Ayako Homma, Oksana Malynovska -- Luxury Business in Japan / Pierre-Yves Donzâe -- Luxury in China / Qing Wang -- Luxury in Emerging Markets: Towards Understanding New Prestige Brands in India / Glyn Atwal, Douglas Bryson, J.P. Kuehlwein -- Economic Inequality and Luxury: A Critical Luxury Studies Approach / Joanne Roberts -- Consumers, Counterfeiters, and Luxury Goods / Giacomo Gistri -- Luxury and Corruption / Tereza ¢stb² Kuldova -- Luxury Tourism and Environmentalism / Geoffrey Jones -- Critical Theory and the Singular Instant of Luxury: On Contemporary Conceptions of Luxury Customer Experience / John Armitage -- Luxury Business: Approaches and Issues / Pierre-Yves Donzâe, Vâeronique Pouillard, Joanne Roberts -- Luxury as an Industry / Pierre-Yves Donzâe -- Luxury, Banking, and Finance / Hubert Bonin -- Luxury Supply Chain Management / Alessandro Brun, Hakan Karaosman -- Luxury and the Entrepreneur: A Story of Meissen Porcelain, Harlequins, and Creative Destruction / Robin Holt.

This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches.

Description based on online resource; title from home page (viewed on January 10, 2022).

There are no comments on this title.

to post a comment.
© 2022- NLU Meghalaya. All Rights Reserved. || Implemented and Customized by
OPAC Visitors

Powered by Koha