Courting the wealthy.
Material type:
TextPublication details: Sioux City, Iowa : Stevenson, Inc., �2010.Edition: 2nd edDescription: 1 online resource (61 pages)Content type: - text
- computer
- online resource
- 9781118704165
- 1118704169
- Fund raising -- Handbooks, manuals, etc
- Nonprofit organizations -- Finance -- Handbooks, manuals, etc
- Charities -- Handbooks, manuals, etc
- Collecte de fonds -- Guides, manuels, etc
- Associations sans but lucratif -- Finances -- Guides, manuels, etc
- Charities
- Fund raising
- Nonprofit organizations -- Finance
- 658.15/224 23
- HG177 .C68 2010
"Edited by Scott C. Stevenson."--Running title area
Systems & Procedures for Managing the Cultivation Process -- The Empathy Factor: Keying in on Donors' Wants, Needs -- Forming First-Time Relationships -- Put Out the Welcome Mat -- Targeted Cultivation -- Create Programs Aimed at Building Relationships -- Cultivate & Engage Your Board -- Involvement Opportunities that Lead to Investment -- Cultivating Planned Gifts -- Varied Communications that Serve to Cultivate -- Donor Recognition as a Form of Cultivation -- Stewardship as a Form of Cultivation.
Online resource; title from PDF title page (Wiley; viewed on May 23, 2013).
John Wiley and Sons Wiley Online Library: Complete oBooks
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