Leading the fundraising charge : the role of the nonprofit executive / Karla A. Williams.
Material type: TextPublisher number: EB00063070 | Recorded BooksSeries: AFP fund development seriesPublication details: Hoboken, New Jersey : John Wiley & Sons, �2012.Description: 1 online resourceContent type:- text
- computer
- online resource
- 9781118233283
- 111823328X
- 9781118220788
- 1118220781
- 9781118259061
- 1118259068
- 9781118646731
- 1118646738
- 658.15/224 23
- HD62.6
Includes bibliographical references and index.
Print version record and CIP data provided by publisher.
BPractical guidance to deal with the challenges executives face when leading a philanthropically supported nonprofit organization /b/ In today's donor-focused environment, the executive director has a greater responsibility to play an active, informed, and influential role in creating an environment that is conducive to optimal philanthropy. iLeading the Fundraising Charge/i addresses the challenges and issues that executives face when leading a nonprofit organization that is dependent on philanthropic support./ ulliOffers nonprofit directors and executives the tools they need to help their organizations survive and thrive in any economic scenario/liliProvides a perspective that is unique to the nonprofit executive's position/liliHelps every executive director to evaluate and prioritize the best fund development strategies/li/ul At no other time in the history of organized philanthropy has fundraising been more critical, complex, and challenging. Thorough and focused, iLeading the Fundraising Charge /iequips you with the guidance you need to lead your nonprofit effectively.
Machine generated contents note: Introduction -- Essence of Personal Leadership -- Necessary Elements and Ingredients -- Self Awareness -- Perspective of Strengths and Weaknesses -- Sense of Reality -- See Through Objective Lenses -- Courage to Change -- Create Ideas and Take Risks -- Compassion and Passion -- Persistence to Make Things Right -- Ethical Conscience -- Pursuit of Fairness, Integrity, and Honor -- Enigma of Positional Leadership -- Pressures of Being at the Top -- Vision -- Dream is Meaningful and Achievable -- Values -- Mandate for Organizational Success -- Principles -- Assumptions Guide Decision Making -- Partnerships -- Teamwork that Fits the Situation -- Relationships -- Perceptiveness of Boundaries and Obligations -- Energy of Fundraising Leadership -- Differences Between Good and Bad -- Positive Energy -- Energy that Inspires and Stimulates -- Negative Energy -- Energy that Deters and Contaminates -- Effect of Organizational Stages -- Various Stages Will Alter Strategy -- Infancy -- Vision and Values Create Impetus -- Adolescence -- Infrastructure Demands Are Paramount -- Early Maturity -- Expertise and Expansion Are Evident -- Seniority -- Transformation Needed for Sustainability -- Summary -- References -- Introduction -- Principles Of Organized Philanthropy -- Spiritual and Democratic Ideology -- Tradition -- Way of Life that Advances Communities -- Spirit -- Can Do Approach of Generosity and Gratitude -- Sector -- Designated for Inspiration, Ideas, and Ideals -- Process -- Connecting Donors and Recipients -- Motivations Of Personal Philanthropy -- Discovery of Complexity and Complications -- Demographics -- Conditions that Predict Probability -- Psychographics -- Values and Attitudes that Predict Inclination -- Impact Of Community Philanthropy -- Measurable Economic and Social Benefits -- Social -- Engagement of People in Community Building -- Financial -- Monetary Impact to the Global Economy -- Culture Of Organizational Philanthropy -- Foundation for Successful Fundraising -- Attitude -- Perception Influences Opinions -- Advocacy -- Communications Shape Cultures -- Action -- Aligning Cultural Ideas And Ideals -- Summary -- References -- Introduction -- Profession Of Fund Development -- From Begging, To Selling, To Marketing -- Pioneers (1641 To 1904) -- Moral Imperative To Collect Contributions -- Campaigners (1905 To 1960) -- Consultants Who Codified Campaign Theory -- Technocrats And Innovators (1960 To 1990) -- Merged A Calling Into A Career -- Reflectors And Correctors (1990 To 2005) -- Shifted To A Donor Focused Culture -- Responders (2005 And Beyond) -- Faced Expansion, Retraction, And Globalization -- Professionals In Fund Development -- Characteristics, Credentials, And Compensation -- Characteristics -- Expertise, Competencies, And Conscience -- Credentials -- Education, Experience, And Certification -- Compensation -- Equitable And Competitive Salaries -- Job Description -- Roles, Responsibilities, And Expectations -- Program For Fund Development -- Integrated Seemless System -- Strategies -- Integrated Development Program -- Resources -- Adequate Infrastructure And Systems -- Teamwork -- Key To Unleashing Energy And Talent -- Plan For Fund Development Program -- Articulation Of Metrics And Methods -- Components Of The Plan -- Individual Parts, Assembled, And Linked -- Evaluation Of Plan -- Measures To Reduce Risk And Increase Effectiveness -- Summary -- References -- Introduction -- Social Exchange In Relationships -- Move From Transactions To Transformations -- Marketing -- Social Exchange Based On Shared Values -- Motivations -- Evaluation Of Constituency Profile -- Constituents -- Focus On High Potential Prospects -- Alignment Of Relationships -- Constituency Analysis Uncovers Patterns -- Research -- Identify Donors With Linkage And Interests -- Segmentation -- Organize Similar Donors Into Groups -- Targeting -- Rate, Rank, And Match Donors With Cases -- Cultivation In Relationships -- Strategies To Build Long Term Relationships -- Donor Pyramid -- Donor Movement And Monetary Distribution -- Cultivation Cycle -- Process To Engage Donors Toward Mission Affinity -- Moves Management -- Relationship System Involving Multiple Contacts -- Management Of Relationships -- Techniques To Expand The Donor Base -- Acquisition -- Identify And Invite Donors To Give -- Renewal -- Encourage Donors To Repeat Behavior -- Upgrade -- Building Donor Loyalty And Attachment -- Over Above -- Final Step In Donor Management -- Summary -- References -- Introduction -- Case To Solicit Gifts -- Critical Elements Of A Case For Support -- Mission -- Relevance And Achievability Of Vision -- Leadership -- Marketplace Position In The Community -- Stability -- Structurally Sound And Financially Responsible -- Readiness -- Institutional Assessment Of Worthiness -- Case For Support -- Compelling, Urgent, And Realistic Goal -- Campaigns To Solicit Gifts -- Integration Of Fundraising Methods -- Annual -- Program For Repeat, Loyal Giving -- Major -- Program For Inspired, Impactful Gifts -- Capital -- Program For Mega, Named Donors -- Legacy -- Program For Donors' Last Gifts -- Communications To Solicit Gifts -- Motivational Elicitors To Generate A Response -- Donor Focused -- Creation Of A Social Exchange -- Methods -- Solicitation Effectiveness And Efficiency -- Stewardship -- Accountability For Donors And Dollars -- Goals To Solicit Gift -- Budgetary Approach To Match Needs And Interests -- Summary -- References.
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