Monetizing your data : (Record no. 12419)
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| 000 -LEADER | |
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| fixed length control field | 07208cam a2200829 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn973932828 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240523125540.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170321s2017 nju ob 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2017013215 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| -- | pn |
| Transcribing agency | DLC |
| Modifying agency | N$T |
| -- | DG1 |
| -- | YDX |
| -- | IDEBK |
| -- | CNCGM |
| -- | A7U |
| -- | CUS |
| -- | UMI |
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| -- | OTZ |
| -- | UAB |
| -- | K6U |
| -- | OCLCO |
| -- | OCLCQ |
| -- | DEBSZ |
| -- | OCLCQ |
| -- | DEBBG |
| -- | D6H |
| -- | OCLCQ |
| -- | OCLCF |
| -- | OCLCQ |
| -- | COCUF |
| -- | CNNOR |
| -- | LOA |
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| -- | KSU |
| -- | OCLCQ |
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| -- | CNCEN |
| -- | WYU |
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| -- | G3B |
| -- | RECBK |
| -- | LVT |
| -- | S8J |
| -- | S9I |
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| -- | VT2 |
| -- | UKAHL |
| -- | UX1 |
| -- | EYM |
| -- | OCLCQ |
| -- | NNQ |
| -- | CJT |
| -- | OCLCQ |
| -- | OCLCO |
| -- | OCLCL |
| 019 ## - | |
| -- | 974507564 |
| -- | 974691140 |
| -- | 981256561 |
| -- | 988714551 |
| -- | 1055332125 |
| -- | 1081219838 |
| -- | 1148160680 |
| -- | 1244446509 |
| -- | 1371442123 |
| -- | 1373503296 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119356257 |
| Qualifying information | (ePub) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1119356253 |
| Qualifying information | (ePub) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119356264 |
| Qualifying information | (Adobe PDF) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1119356261 |
| Qualifying information | (Adobe PDF) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119356271 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 111935627X |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9781119356240 |
| Qualifying information | (cloth) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 1119356245 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000065313444 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | CHBIS |
| System control number | 011081519 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | CHNEW |
| System control number | 000948337 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | CHVBK |
| System control number | 483028118 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | DEBSZ |
| System control number | 491139527 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | GBVCP |
| System control number | 100485885X |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000066231653 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000066527697 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000067095895 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)973932828 |
| Canceled/invalid control number | (OCoLC)974507564 |
| -- | (OCoLC)974691140 |
| -- | (OCoLC)981256561 |
| -- | (OCoLC)988714551 |
| -- | (OCoLC)1055332125 |
| -- | (OCoLC)1081219838 |
| -- | (OCoLC)1148160680 |
| -- | (OCoLC)1244446509 |
| -- | (OCoLC)1371442123 |
| -- | (OCoLC)1373503296 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | 995417 |
| Source of stock number/acquisition | MIL |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | 7C32C56D-B2EB-4CC0-9727-D044D5718F42 |
| Source of stock number/acquisition | OverDrive, Inc. |
| Note | http://www.overdrive.com |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD38.7 |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | COM |
| Subject category code subdivision | 027000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | BUS |
| Subject category code subdivision | 0270000 |
| Source | bisacsh |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4/72 |
| Edition number | 23 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | MAIN |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wells, Andrew Roman, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Monetizing your data : |
| Remainder of title | a guide to turning data into profit driving strategies and solutions / |
| Statement of responsibility, etc. | Andrew Wells and Kathy Chiang. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Hoboken, New Jersey : |
| Name of producer, publisher, distributor, manufacturer | John Wiley & Sons, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2017] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | �2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | nc |
| Source | rdacarrier |
| 347 ## - DIGITAL FILE CHARACTERISTICS | |
| File type | text file |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 588 0# - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Print version record and CIP data provided by publisher. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Using a proven methodology developed in the field, this invaluable book gives you the analytical tools, methods, and techniques to transform data you already have into information into insights that drive winning decisions. -- |
| Assigning source | Edited summary from book. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Cover -- Title Page -- Copyright -- Contents -- Preface -- Acknowledgments -- About the Authors -- Section I: Introduction -- Chapter 1: Introduction -- Decisions -- Analytical Journey -- Solving the Problem -- The Survey Says... -- How to Use This Book -- Let's Start -- Chapter 2: Analytical Cycle: Driving Quality Decisions -- Analytical Cycle Overview -- Hierarchy of Information User -- Next Steps -- Chapter 3: Decision Architecture Methodology: Closing the Gap -- Methodology Overview -- Discovery -- Decision Analysis -- Monetization Strategy -- Agile Analytics -- Enablement -- Summary -- Section II: Decision Analysis -- Chapter 4: Decision Analysis: Architecting Decisions -- Category Tree -- Question Analysis -- Key Decisions -- Data Needs -- Action Levers -- Success Metrics -- Category Tree Revisited -- Summary -- Section III: Monetization Strategy -- Chapter 5: Monetization Strategy: Making Data Pay -- Business Levers -- Monetization Strategy Framework -- Decision Analysis and Agile Analytics -- Competitive and Market Information -- Summary -- Chapter 6: Monetization Guiding Principles: Making It Solid -- Quality Data -- Be Specific -- Be Holistic -- Actionable -- Decision Matrix -- Grounded in Data Science -- Monetary Value -- Confidence Factor -- Measurable -- Motivation -- Organizational Culture -- Drives Innovation -- Chapter 7: Product Profitability Monetization Strategy: A Case Study -- Background -- Business Levers -- Discovery -- Decide -- Data Science -- Monetization Framework Requirements -- Decision Matrix -- Section IV: Agile Analytics -- Chapter 8: Decision Theory: Making It Rational -- Decision Matrix -- Probability -- Prospect Theory -- Choice Architecture -- Cognitive Bias -- Chapter 9: Data Science: Making It Smart -- Metrics -- Thresholds -- Trends and Forecasting -- Correlation Analysis -- Segmentation -- Cluster Analysis. |
| 505 8# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Velocity -- Predictive and Explanatory Models -- Machine Learning -- Chapter 10: Data Development: Making It Organized -- Data Quality -- Dirty Data, Now What? -- Data Types -- Data Organization -- Data Transformation -- Summary -- Chapter 11: Guided Analytics: Making It Relevant -- So, What? -- Guided Analytics -- Summary -- Chapter 12: User Interface (UI): Making It Clear -- Introduction to UI -- The Visual Palette -- Less Is More -- With Just One Look -- Gestalt Principles of Pattern Perception -- Putting It All Together -- Summary -- Chapter 13: User Experience (UX): Making It Work -- Performance Load -- Go with the Flow -- Modularity -- Propositional Density -- Simplicity on the Other Side of Complexity -- Summary -- Section V: Enablement -- Chapter 14: Agile Approach: Getting Agile -- Agile Development -- Riding the Wave -- Agile Analytics -- Summary -- Chapter 15: Enablement: Gaining Adoption -- Testing -- Adoption -- Summary -- Chapter 16: Analytical Organization: Getting Organized -- Decision Architecture Team -- Decision Architecture Roles -- Subject Matter Experts -- Analytical Organization Mindset -- Section VI: Case Study -- Case Study: Michael Andrews Bespoke -- Discovery -- Decision Analysis Phase -- Monetization Strategy, Part I -- Agile Analytics -- Monetization Strategy, Part II -- Guided Analytics -- Closing -- Bibliography -- Index -- EULA. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | John Wiley and Sons |
| Provenance (VM) [OBSOLETE] | Wiley Online Library: Complete oBooks |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business intelligence |
| General subdivision | Data processing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business enterprises |
| General subdivision | Finance. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | COMPUTERS |
| General subdivision | Desktop Applications |
| -- | Personal Finance Applications. |
| Source of heading or term | bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS & ECONOMICS |
| General subdivision | Finance |
| -- | General. |
| Source of heading or term | bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business enterprises |
| General subdivision | Finance |
| Source of heading or term | fast |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chiang, Kathy Williams, |
| Relator term | author. |
| 758 ## - RESOURCE IDENTIFIER | |
| Relationship information | has work: |
| Label | Monetizing your data (Text) |
| Real World Object URI | https://id.oclc.org/worldcat/entity/E39PCXm7fFyDBvhvJKqK9G8vxP |
| Relationship | https://id.oclc.org/worldcat/ontology/hasWork |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Main entry heading | Wells, Andrew Roman. |
| Title | Monetizing your data. |
| Place, publisher, and date of publication | Hoboken, New Jersey : John Wiley & Sons, [2017] |
| International Standard Book Number | 9781119356240 |
| Record control number | (DLC) 2017003536 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119356271">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119356271</a> |
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| -- | EBSCOhost |
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| -- | ProQuest MyiLibrary Digital eBook Collection |
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| -- | Recorded Books, LLC |
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